Mike Rowe, the former host of “Dirty Jobs” knows what it’s like to work a hard and dirty job.
So when Nordstrom released a pair of $425 pants that had fake mud on them, he couldn’t help but criticize the company for its bad decision.
Rowe called Nordstrom out in a Facebook post, saying that people could make their own by working an actual dirty job.
“Finally — a pair of jeans that look like they have been worn by someone with a dirty job … made for people who don’t. And you can have your very own pair for just $425.00.”
Nordstrom described these ridiculous jeans, saying, “These heavily distressed medium-blue denim jeans embody rugged, Americana workwear that’s seen some hard-working action with a crackled, caked-on muddy coating that shows you’re not afraid to get down and dirty.”
Rowe said he admired that Nordstrom was trying to honor hard work, but said they missed the mark.
“But forget the jeans themselves for a moment, and their price, and look again at the actual description,” wrote Rowe. “’Rugged Americana’ is now synonymous with a ‘caked-on, muddy coating.’ Not real mud. Fake mud. Something to foster the illusion of work. The illusion of effort. Or perhaps, for those who actually buy them, the illusion of sanity.”
“The Barracuda Straight Leg Jeans aren’t pants. They’re not even fashion,” he added. “They’re a costume for wealthy people who see work as ironic — not iconic.”
Even “Fox & Friends” criticized Nordstrom and the jeans.
“It’s for the trust fund baby,” stated co-host Ainsley Eardhart. “It’s for the kid who inherits the millions of dollars, the kid who doesn’t want to work hard and wants to go into Nordstrom, pay a lot of money and act like they work.”
“I’ve got a closet full of clothes that could look just like that in about half an hour,” co-host Steve Doocy chimed in. “If it works out, I’m going into business too!”
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